Easetalent is a premier recruiting and consulting firm dedicated to connecting exceptional talent with ideal career opportunities. Our mission is to facilitate the growth and success of both our candidates and partner companies by bridging the gap between talent and opportunity.
Job Overview:
We are looking for a creative and detail-oriented Content Writer to join our growing e-commerce team. The ideal candidate will be responsible for crafting engaging, SEO-optimized content that enhances brand visibility, improves organic traffic, and supports conversion goals across digital touchpoints. This is a fantastic opportunity for someone who understands how to write for digital-first audiences and has a strong grasp of both editorial and marketing content strategies.
Responsibilities:
-
Write clear, compelling, and original content for: Product pages & category descriptions, Blog articles & guides, Landing pages, emails, and social media posts
-
Paid ads and promotional banners
-
Work collaboratively with SEO, marketing, and product teams to ensure content aligns with business goals and seasonal campaigns.
-
Conduct keyword research and apply SEO best practices to boost organic rankings.
-
Regularly audit and refresh existing website content to ensure accuracy, relevance, and consistency.
-
Maintain and adapt the brand voice and tone across platforms and campaigns.
-
Assist in copy development for ad creatives, promotions, and sales initiatives.
-
Analyze content performance and adjust strategies based on user data and feedback.
-
Stay informed on e-commerce content trends, industry news, and competitor activities.
Requirements:
-
Bachelor’s degree in English, Journalism, Marketing, Communications, or a related field.
-
1–3 years of professional content writing experience, preferably in e-commerce, retail, or digital marketing.
-
Strong writing portfolio showcasing a mix of product copy, blog articles, and marketing content.
-
Excellent command of English grammar, storytelling, and editing skills.
-
Proficient in using SEO tools such as SEMrush, Ahrefs, or Google Search Console.
-
Experience with CMS platforms (e.g., Shopify, WordPress, Magento) is a plus.
-
Ability to multi-task, meet deadlines, and thrive in a fast-paced environment.
-
Familiarity with e-commerce metrics and online shopping behavior is advantageous.
Preferred Skills:
-
Basic knowledge of HTML/CSS
-
Experience writing in niches such as fashion, beauty, home, or tech
-
Understanding of content personalization and customer segmentation
-
Experience using AI content tools or working within copywriting frameworks (e.g., PAS, AIDA)